Branding: Do you use Music?

(Audio of this blog post)

How are you creating your brand?

When you present to an audience, do you make sure that your brand is reinforced? Do you have a logo, consistent theme, or catchphrase? Remember Emeril Lagase? ” BAM!!”

But think about this… Have you ever considered music?

Theme music, used as an introduction, can help you set a mood, raise the energy, and create an expectation. Have you thought about how you want your audience to feel… as they prepare to receive your presentation?

Music can do all this… and assist with your branding. An effective piece of music can become an association with you, your product, or your service.

What kind of music are you?

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